From Jinguo Trading to Frutacloud
In 1986, Thomas Liu Jin-chuan founded Jinguo Trading Co. in the heart of Taipei. Over three decades the company grew into a fruit import house covering more than 45 categories — cherries, berries, grapes, durian, apples, citrus, coconuts and beyond.
In 2016, George Liu Zi-rui founded Frutacloud Supply Chain in Shanghai as Jinguo's horizontal extension: an integrated fruit supply chain built for China's new retail and emerging channels, with the goal of bringing more and better fresh products to Chinese consumers.
Frutacloud combines Jinguo's 30+ years of import expertise and supplier relationships — sourcing directly from more than 20 countries and regions including Chile, Peru, the USA, South Africa and Thailand — with modern processing, cold-chain logistics and marketing services for retail partners, alongside a dedicated program for premium domestic fruit.
Our journey
- 1986
Jinguo Trading founded in Taipei
Thomas Liu Jin-chuan establishes Jinguo Trading Co. Product lines grow to 45+ categories over the following decades.
- 2001
Expansion to Guangzhou, Hong Kong and Shanghai
Jinguo opens its first mainland branch in Guangzhou; Hong Kong and Shanghai operations launch the same year.
- 2015
Entering B2C fresh e-commerce
Jinguo joins Tmall and participates in Alibaba's origin-traceability program.
- 2016
FrutaCloud is born
George Liu Zi-rui founds FrutaCloud Supply Chain in Shanghai — extending Jinguo horizontally to serve new retail with integrated fruit supply chain services.
- 2019
National coverage, global footholds
11 processing centers serve all four regions of China; Jinguo establishes overseas offices in Chile, South Africa and Peru.
- 2020
3a.m gift-box brand launches
Liu Fang-zhen founds the Taiwanese B2C brand 寅食3a.m, curating premium seasonal fruit gift boxes.
- 2022
Jinguo Jiaxing established
A new branch opens in Jiaxing, Zhejiang as the group regroups after the pandemic.
- 2023
Southeast Asia division founded
Strategic deployment into Southeast Asian growing regions; durian becomes one of the four core categories.
- 2025
17 processing centers across Greater China
Hong Kong and Taiwan centers open with PARKnSHOP and 7-ELEVEN partnerships; new smart-upgraded facilities bring the network to 17 centers.
A professional, global team
Our team members come from both sides of the strait and around the world. About half have been with us for more than three years, and one in ten for over seven — deep experience that our partners rely on season after season.
Our vision
To bring more and better fresh products to Chinese consumers by relentlessly innovating the fruit supply chain.